odds-on winners in an almost empty field.

It couldn't happen to two more qualified guys. Over the course of the first three Squeeze albums, Tilbrook has cultivated a talent for writing succinct, offbeat melodies shot through with classic Top Forty cheer. Difford possesses the gift of pithy lyrical gab, combining the epic sweep of Bruce Springsteen with the booby-trap wordplay of Elvis Costello. Plugged in with Squeeze, the two singer-guitarists pump up their songs with the boozy geniality of the Kinks and Rockpile, the Beatles' organic grace and the precision rock & roll drilling of Elvis Costello and the Attractions. Together, Tilbrook and Difford tell everyday stories of love's labors lost (occasionally found, too) with tragicomic poignancy and cinematic flair.

But where earlier LPs like Cool for Cats and last year's Argybargy were promising yet uneasy truces between pop savvy and punk clowning, East Side Story is Squeeze's finest hour. Produced with a sympathetic hand by Elvis Costello and Roger Bechirian (with Dave Edmunds at the helm for one cut), the new record offers a shotgun approach to pop stylization that hits nothing but bull's-eyes. Tilbrook and Difford take dead aim with tuneful wit and the intuitive aid of drummer Gilson Lavis, bassist John Bentley and new keyboard recruit Paul Carrack (who replaces cigar-chomping Jools Holland).

On side one alone, Squeeze frequent the lending library of 10cc (the lush barroom lament "There's No Tomorrow"), Booker T. and the MGs (the opening riff of "In Quintessence") and Roy Wood (the sitarlike banjo break in "Heaven"). But their compulsive borrowing is really a means to a personal end: it's the AM-radio bait that draws you into Difford's emotional underworld of bed hopping and bar crawling.

There's a twist of Lennon, for example, in Glenn Tilbrook's nasal tenor and the Rubber Soul-ful blend of guitars in "Is That Love." Yet such expert mimicry neatly camouflages the dramatic tension between Tilbrook's buoyant melody and the glib cynicism of Difford's argument with an errant lover. Similarly, the alcoholic C&W slumber of "Labelled with Love" underlines Difford's teary story about a woman who turns to the bottle after her husband dies by it.

While Chris Difford's specialty is capturing the essence of a relationship in small details ("I love to play her favorite country songs/With one or two